Management Today offers companies the opportunity to run promotional features within the magazine, with the understanding that the words promotional feature or advertorial feature will appear on the article to differentiate it from normal editorial, and that the typeface will be other than the Melior BQ and Eurostile BQ currently used by Management Today.
The advertorials can be produced in three ways:
| 1) |
Management Today accepts final film. This must be delivered approximately four weeks prior to publication (ie, by the first of the preceding month) so that editorial can confirm that guidelines have been met. The cost is £11,150 per advertorial page, or £10,700 per page for those running to two or more pages. |
| 2) |
Final film designed and produced by Management Today from text and photographs supplied by the client or agency and delivered approximately six weeks prior to publication to allow the necessary work. The cost would be £12,650 per advertorial page or £12,250 a page for two or more. |
| 3) |
Management Today commissions its own journalists to write the advertorial according to a client brief, then designs the article and produces final film. The client or agency supplies any photographs or covers the costs of photography or other imagery. In order to carry out the work, Management Today requires at least two months notice prior to publication. The cost for this type of advertorial is £14,750 per page or £14,150 for two or more pages. Briefing can be by fax and phone but should the client want to meet the journalists then travel costs must be added, as must any other expenses for the journalists. |
free ebooks online, the startling implications for.
Management Today can supply custom reprints of advertorials for further promotional use. The costs for reprints are: 300 reprints, £824; for 500 reprints, £828; or 1,000 reprints, £856.
For more information or to discuss any other ideas for promotional projects, please contact:
Andrew Tilbury, Special Projects Director
Management Today
174 Hammersmith Road,
London
W6 7JP
(t)
(f)
(e) andrew.tilbury (w) www.clickMT.com
|
